How does Nadine Ghosn nail the combination of jewellery and pop culture?


The American-Lebanese designer has been a breath of fresh air in the premium fine jewellery sector since 2016. Nigo and Beyoncé were among the first to snap up her quirky and dazzling pieces whose signatures appear in her latest “Building Blocks” collection.

Photo credit : HANNAH SIDER Forbes

Think back. Her multi-carat burger rings have been everywhere. Her “Can you hear me?” headphone-shaped necklace was hailed by Karl Lagerfeld. The French temple of avant-garde Colette sold her pieces before coming to Bon Marché. We can’t get her take on the engagement ring out of our heads: seriously pop art bearing the words “I do”. Then there’s her collection inspired by her childhood in Japan: sushi, edamame and tempura charms. Nadine Ghosn has been fuelled by bold flair for the last few years. After studying art and economics at Stanford University then earning her stripes at Hermès, this is a designer who knows what she’s doing.

But she didn’t count on the effect of her family receiving significant media coverage (Carlos Ghosn) and an international pandemic. Nadine Ghosn is now 30 and needed to turn over a fresh leaf. To prove it, her latest “Building Blocks” collection is inspired by Lego. The designer has unveiled a series of playful and joyful rings to create a better future in these uncertain times. Glittering with diamond, agate, jade and sapphire gems, the international press will go wild for these artisan pieces. The collection will soon be joined by other pieces (charms, pendants, bracelets) which will go down a treat among fashionistas (and, let’s be honest, anyone who can afford them).

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