PFW: responsible and body positive brands


With Paris Fashion Week now on in the heart of the capital , e.g. Dior and Balmain, other brands have placed their bets on concepts that certainly won’t go unnoticed. The designer Ester Manas is bringing us a one-size-fits-all wardrobe and we’re getting responsible and reversible fashion from Victoria/Tomas… Let’s find out more.

Ester Manas says no more discrimination

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🍡 AW20 portrait – "All inclusive" 🧡

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Her digital presentation is being held on October 3rd and her appearance on the Paris Fashion Week schedule hasn’t gone unnoticed as her style is so anti-establishment. 27 year old Toulouse designer Ester Manas is pro diversity and inclusivity and anti discrimination against women. So she’s brought out one size pieces to capture her values and fit any woman be they size 8 or size 22. To pull off the feat, the pieces are made using a range of buttons, ties and drawstrings as well as ruffles so the garment can be fitted to suit your body shape. Ester Manas met Balthazar Delepierre whilst studying art in a Brussels college and founded her studio where she’s been designing and making clothes with him since 2017. The duo may have won the H&M design award, a Galerie Lafayette award and been shortlisted for the prestigious LVMH 2020 awards but it’s because Ester Manas’s brand is bang on trend: body positive, eco-friendly, locally made products using off-cuts from top designer brands and socially conscious. Many seamstresses are women returning to work.

Victoria Tomas says no more overconsumption

Victoria Feldman met Tomas Berzins in 2008 at their Paris fashion school. They now form the duo behind their eponymous Victoria/Tomas brand founded in 2012 and showing at Fashion Week since 2017. The brand showed promise from the outset and Victoria Feldman sees her business as young fresh fashion for happy people. “Each piece is based on basic menswear then adapted to suit women and achieve femininity,” she said at her first catwalk show. This season the two designers presented an audience with a bold reversible collection to encourage clients to change their shopping habits. They did it. Each garment tells two stories through two models. Whilst one version of the garment is more workwear and casual, the other is embellished with stylish feminine details such as embroidery and drapes. It’s one way to provide myriad options to suit the occasion or mood as well as shop more responsibly. The brand has really showed its green beliefs by dropping from four to two collections a year and making everything in France.

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