The exclusive Helen Kirkum x Asics collaboration lands!


As part of the Crafts For Mind Asics operation, the Japanese giant has teamed up with London-based designer Helen Kirkum for a micro collection of custom GEL-1090s 💕

On the agenda? Torn uppers, reused laces and recycled soles form the perfect mosaic for this limited series of 30 silhouettes.

👉 The models will be sold on the Naked CPH shop and the profits will be donated to Right to Play, an association that protects, educates and enables children to overcome adversity through sport 🙏

Available since February 25th to cop a pair!

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